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Originally a watch factory, Abu Garcia was founded in Svangsta, Sweden, near the Morrum River in 1921.
We're here to help you any way we can with information about Abu Garcia products.
Find your favorite licensed apparel so you can get geared up with Abu Garcia, For Life™.
The ambassadeur ® family of round reels are world renowned and considered by many as superior to all other round reels. These combos are available in both the all around work horse and compact BCX, as well as the durable ambassadeur 7000i.
An all around workhorse, the BCX sits lower on the rod making it easier to palm and provides durability at a great price.
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Abu Garcia® is a registered trademark of Pure Fishing, Inc.