Due to unprecedented demand resulting in delivery delays, we will be unable to fulfill website orders until further notice. We apologize for any inconvenience caused by this disruption.
Your business is incredibly important to us, and the changes we're making will ensure that we're in the best position to serve you in the future. In the meantime, you can still purchase our products from any of our excellent retail partners in stores and online.
Working Flash Lures for Ice FishingFlash lures are one of the most popular jigging lures for ice fishing. Potential jigging sequences are limited only by your imagination and your interpretation of how fish are reacting.Read More
Fishing Docks for Largemouth BassDocks and boat houses are important cover for bass, particularly when shoreline development has depleted natural cover. High-percentage spots depend on water depth and cover options.Read More
Ice Fishing for Lake TroutWinter is a fantastic time to catch big lake trout through the ice. This type of fishing often requires mobility as it can take quite a bit of searching to find active lakers.Read More
Topwater TimeWalking baits, poppers, propeller baits and minnowbaits twitched on top shine on rivers during the summer months. Topwaters have magic appeal for river smallmouths in warm water, too.Read More
Fall Steelhead in RiversSteelhead make fall runs in certain tributaries to the Great Lakes. Their movement patterns and habitats change with river conditions.Read More
Winter Tailrace Browns at NightNighttime can be one of the best times to target big browns in tailrace fisheries of the South. Big browns are less spooky at night, moving out of heavy cover into areas easily approached and fished.Read More
Baitcast Reels - basic castingStep 1: Depress button keeping your thumb on the spool to control the lure. Hold the rod and reel so that the handle is pointing upward for greater wrist flexibility.Read More
Trout on IceTrout, browns, brookies, and rainbows are coldwater species, so they like cold water and remain active under ice cover.Read More
Redfish TacticsForage choices, and not seasonality will dictate what types of baits to use, when fishing for Redfish.Read More
Patterning Weed EdgesOne key to successful fall fishing on natural lakes is targeting the edges of thick, green weedbeds. You can spot these edges where the vegetation grows almost to the surface.Read More
Go Weightless for Prespawn BassAs lakes warm in the spring, largemouth bass move into shallow cover in coves, canals, and harbors. They seek warming water offered by these spots that also provide plentiful baitfish.Read More